Pour créer le mouvement social dont nous avons besoin pour régler sérieusement le changement climatique, rien de mieux que de commencer avec des athlètes professionnels. Les athlètes ont tout simplement le capital social, la visibilité et un intérêt manifeste pour diffuser notre message et faire avancer nos priorités. Les athlètes peuvent avoir un impact sur toute notre collectivité et l’industrie, avec une efficacité remarquable, en prenant un sujet complexe et en le rendant facile à comprendre et inspirant, et en utilisant ensuite leur influence pour mobiliser des millions de personnes.

L’alliance des athlètes de POW est une collectivité composée d’athlètes professionnels les plus accomplis au Canada et au monde, tous engagés à jouer un rôle de leader environnemental. Nous soutenons l’activisme environnemental de chaque athlète et fournissons aux athlètes des occasions tout au long de l’année d’utiliser leur influence pour créer un mouvement social tout en donnant une voix unifiée à la collectivité du plein air.

Nous travaillons avec chaque athlète de manière authentique et conforme à ses intérêts et objectifs et nous lui donnons les outils et occasions dont il a besoin pour créer un changement positif. Nous travaillons aussi étroitement avec l’équipe pour amplifier les actions et les campagnes de POW Canada dans ses médias et réseaux sociaux, générant des millions d’empreintes.

  • Mark Abma

  • Mario Rigby

    Mario Rigby

  • Alannah Yip

    Alannah Yip

  • Casey Brown

  • John Leslie

  • Tamo Campos

  • Irie Smith

  • Ray Zahab

  • Haley Daniels

    Haley Daniels

  • Mike Douglas

  • Nick McNutt

  • Indra Hayre

  • Joshua Dueck

  • Todd Easterbrook

    Todd Easterbrook

  • Kate Ediger

  • Leah Evans

  • Will Gadd

  • TaylorGodber

    Taylor Godber

  • Alexi Godbout

  • Roz Groenwoud

  • Erik Guay

  • Brette Harrington

    Brette Harrington

  • Greg Hill

  • Reuben Krabbe

  • Kim Lamarre

  • Justin Lamoureux

  • Bruno Long

  • Izzy Lynch

  • Zoya Lynch

  • Karsten Madsen

  • Philippe Marquis

  • Ian McIntosh

  • Ashleigh McIvor

  • Craig McMorris

  • JuliaMurray

    Julia Murray

  • Meghann O’Brien

  • Mike Hopkins

  • Spencer O’Brien

  • Meg O’Hara

  • Leanne Pelosi

  • Kye Petersen

  • Stan Rey

  • Gary Robbins

  • Marie-France Roy

  • Chris Rubens

  • Tobin Seagel

  • Anna Segal

  • Jeff Schmuck

  • Gabriel Filippi

  • Nat Segal

Mark Abma

Originally from British Columbia, Mark Abma is one of the most popular freeskiers in North America. Trained in mogul skiing before committing to park and half-pipe competitions, Mark seized the chance to ski for some of the biggest film productions in 2003. He has been a Matchstick Productions (MSP) star for more than ten years, along with making appearances in Warren Miller and Poor Boyz Productions. Between harvesting organic vegetables and collecting cooking oil to fill the tank of his 4×4, this exuberant skier received discerning attention at the Powder Video Award for Best Male Performance in 2005 and 2007.

Mario Rigby

Mario Rigby

Mario Rigby was born in Turks and Caicos Islands and spent his childhood in a small village near Stuttgart, Germany, before moving to Toronto, Canada at the age of 16. He has always had a tremendous drive to push limits in athletics and exploration. 

An adventurer at heart, Mario likes to take himself to his physical and emotional limits. His first adventure kicked off when he walked from Toronto to Montreal in 14 days to prepare for the expedition of a lifetime. He spent the next two to three years walking 12,000 kilometres across the entire continent of Africa, from Cape Town in the south to Cairo in the north. 

Mario’s stories are gripping and thought-provoking as he learns about humanity and overcoming fear. In a world that’s rapidly changing, Mario believes his life lessons are worth sharing to enable other people to display more courage and tackle important issues.

Website: www.mariorigby.com

Instagram: @mariorigby

Facebook: MarioRigbyOfficial

YouTube: mariorigby

Alannah Yip

Alannah Yip

Alannah Yip is a climber hailing from North Vancouver, British Columbia. Her childhood spent skiing, hiking, biking, and climbing all over the North Shore is what got her interested in environmental activism. Alannah won her first National Climbing Championship at 12 years old, marking the beginning of her impressive climbing career. Today, she has a bachelor’s degree in mechanical engineering from the University of British Columbia and has qualified to represent Canada in Sport Climbing’s debut Olympic Games in Tokyo 2020/2021. 

Casey Brown

Revelstoke, BC

Growing up the youngest of five in the remote west coast of southern New Zealand, Casey Brown was quick to take to an outdoor lifestyle that included gathering edibles from the sea and forest, to wrangling sheep and chickens. Her family moved to Revelstoke, British Columbia when Casey was eleven years old and with that move came bigger mountains. During her first few years in Canada, Casey pursued competitive freestyle skiing. In the beginning, mountain biking was more of a hobby, something she enjoyed doing with her family. Casey’s brother, Sam – an accomplished pro rider in the early 2000’s – introduced her to riding early on. 

Casey soon found herself shifting her attention to the sport. In 2012, Casey had a breakout year when she won the Canadian Championships, Queen of Crankworx, and placed 6th at her first DH World Cup. These performances cemented her path to the World Cup Circuit. Many podiums and successes later, she is focused on film projects and riding in Crankworx events. Casey is beyond fired up to keep making a name for herself in the freeride world.

John Leslie

John Leslie is originally from a small town in Ontario called Arnprior. Although John lost his leg to cancer at the age of 10 he has always been a winter enthusiast and really fell for snowboarding in highschool. Being a part of his highschool snowboard racing program and having some success on the snow, it came to light that John had a disability. He was put in contact with Canada Snowboard and in 2011 moved to Whistler to pursue Paralympic Snowboarding. John has proudly represented Canada at two Paralympic Games and is on track to complete in the Beijing 2022 Paralympics. He has also competed at events such as X Games, Dew Tour, and World Championships. When John is not on the snow, catch him in schools with his non-profit, Loving Winter, working with physical education teachers to develop “dry land” training programs that prepare students for school ski trips. John works in Whistler as a personal trainer and loves going on adventures with his dog Zak. Some of his passions include canoeing, photography, and surfing.

Tamo Campos

Tamo Campos is an environmental activist, filmmaker, and professional snowboarder who founded the group, Beyond Boarding; a collective of snowboarders, artists, and activists that combine their love for the outdoors with environmental outreach and action. 

A sponsored snowboarder since the age of 11, Tamo has chased steep mountains, riding competitions, and video parts for 15 years. During this time, his passion for the outdoors morphed into a mission for environmental justice. Whether it’s training communities about the power of storytelling and direct action, riding first descents into the Sacred Headwaters or leading environmental film projects, Tamo embeds himself in the community wherever he goes. Tamo dedicates himself to combining social impact with his adventures in sport, activism, and filmmaking. 

Irie Smith

Irie Smith is a passionate snowboarder and mountain biker raised in Whistler, BC. Her upbringing in Whistler has given her the opportunity to see the effects of climate change first hand, from the melting of nearby glaciers to increasing days of smoke from surrounding summer fires. When she was 17 years old she committed to living a zero waste lifestyle, fitting all of her waste from the year into a 500 ml mason jar. She continues to lead by example, educating herself on composting, recycling, and zero waste practices. Inspired by what she has learned through her zero waste practices in the past few years, she is hopeful that future generations will be able to slow the rate of climate change and keep those POW slaying winters for years to come.

Ray Zahab

Ray Zahab is a Canadian Explorer, ultra distance runner and Founder of the non-profit impossible2Possible, which has been hosting free youth based expeditions for the past 13 years. A recipient of the Meritorious Service Cross of Canada, he is an Explorer in Residence of the Royal Canadian Geographical Society, and Fellow of the Royal Geographical Society. In 2015 Canadian Geographic recognized Ray as one of Canada’s Top Explorers. Ray has ran 17,000+km across the world’s deserts, and unsupported expeditions across some of the coldest places on the planet. Most proudly, Ray is dad to 2 daughters that are active outdoor athletes. Through his own expeditions and those of impossible2Possible, Ray has made it a goal to contribute in preserving and protecting this amazing planet for future generations.

Haley Daniels

Haley Daniels

Haley’s story began with a paddle in her hand and a smile on her face. She grew up exploring Canadian rivers on canoe trips with her family and quickly fell in love with the thrill of fast-moving water and the hidden places it took her.

Haley’s been at the forefront of gender equality reform to push for equal opportunity in sport. As the multiple Canadian champion in women’s whitewater slalom canoeing and Pan Am Games Bronze Medalist, she’s pioneering a legacy towards Tokyo where women’s canoeing will make its debut in the Olympics.

When Haley isn’t paddling, you can find her running trails, skiing down mountains, or biking on roads and ridges to take in all the outdoors has to offer.

Mike Douglas

Whistler, BC

Mike Douglas has been called one of the 10 most influential freeskiers of all time. He, along with the members of the New Canadian Air Force, pioneered modern freestyle skiing and developed the first high-performance twin tip ski with Salomon back in 1997. Since then he’s won dozens of awards for his skiing, and has more recently added award-winning filmmaker to his resume. His company, Switchback Entertainment, produces documentary adventure films and the web series Salomon TV.

Nick McNutt

Hailing from Kimberley, British Columbia, Nick McNutt moved to Whistler right after high school to build his life around skiing. Spending the winters filming with his close friends, he was eventually noticed by the folks at Teton Gravity Research who have been filming him ever since, leading to Powder Awards and featured film segments. He gained a reputation for his freestyle approach to the backcountry and now calls Squamish his home base. In the off-season, Nick can be found up on the walls putting up new rock climbs, or on the trails riding his mountain bike.

Indra Hayre

Indra Hayre was born and raised on the traditional, ancestral, and unceded territory of the xʷməθkʷəy̓əm, sḵwx̱wú7mesh & sel̓íl̓witulh First Nations. She continues to learn, grow, and connect with these lands as a skier, hiker, runner, and all-around weekend warrior. Indra’s passion for getting outside and connecting with the land is parallel with her vocation toward diversity and inclusivity in the outdoors. Driven by the ethos that people can’t exist authentically in spaces where they don’t see themselves, Indra advocates for representation and story-telling of traditionally marginalized populations in all realms of life, particularly in the outdoors. She actively works to bring an intersectional lens to all situations, believing that if everyone can see themselves represented in these spaces, everyone will also have a better understanding of our need to protect them. 

Joshua Dueck

Father of two little chaos machines and husband to a real beauty.  Former Canadian Paralympian; Paralympic, World and X Games Champion.  Executive Director for Freestyle BC.  Peer Mentor with Spinal Cord Injury BC

Todd Easterbrook

Todd Easterbrook

Todd Easterbrook is an award-winning, British Columbia based Photographer. Often working for
brands within the action, adventure and outdoor industry, he helps tell their stories through
visually-striking imagery.

Having spent countless days in the backcountry, numerous nights in the woods and weeks on
end in an RV, he is no stranger to working in extreme environments.

His work resonates with a large audience and is ever evolving. He is passionate about the many
genres that encompass his way of life; action sports, adventures and the surrounding

Kate Ediger

This Burton Ambassador is aspiring to be a full backcountry snowboard guide in Revelstoke B.C.  This mountain momma is fully dedicated to pursing her passions in mountains.   Just like all our athletes, her career depends on the wellness of our planet.  She feels that her job isn’t only to enjoy the mountains and the sea but to protect them as well.  With her family being the most important aspect of her life, the longevity and health of our planet is of her upmost concern.  Kate has so much positivity and enthusiasm when it comes to sharing how special life is and there is nothing she wants more than to share the experiences she had with her son Timber and those around her.

Leah Evans

Leah Evans grew up on the slopes of Red Mountain Ski Resort in Rossland, British Columbia surrounded by a supportive community and the beauty of Canadian mountains. As a professional skier, she helps women reach their full potential on skis through her Girls Do Ski camps. She currently resides in Revelstoke, British Columbia and uses her experience in the mountains to inspire others to expand their sense of what’s possible in their lives.

Will Gadd

Will Gadd is a prominent Canadian ice climber and paraglider pilot, based in the Bow Valley of Alberta. Some of his major accomplishments include establishing the hardest mixed ice climbing lines in the world, setting the world distance record for paragliding twice, and kayaking down dozens of first ascents across North America. He won the Canadian National Sport-Climbing Championships four times, three gold medals at the X Games, the Ice Climbing World Cup, and won the US and Canadian Paragliding Nationals. When Will isn’t flying his paraglider over the Grand Canyon, climbing icebergs off the coast of Labrador, or taking the title as the first one-day ascent of the tallest mountain in the Canadian Rockies, Mount Robson, he works as a climate activist in the mountain community. 

Through a partnership between the United Nations Environment and the International Climbing and Mountaineering Federation, Will was selected to be a UN Environment Mountain Hero. Will is proud to stand amidst other Mountain Heroes who dedicate a portion of their time to raise awareness of environmental issues. In particular, Will is dedicated to environmental protection of mountains, where early indicators of the effects of climate change are already becoming visible.


Taylor Godber

West coast based snowboarder spending winters in Whistler BC and the other half of the year on the move in search of waves. Taylor moved to Whistler in 2006 with the intention of staying for one year before heading off to travel the world and/or go back to school. She quickly fell in love with spending time in the mountains and extended her stay. The majority of her time in Whistler is spent in the backcountry, hunting out new objectives with her crew in their backyard, a place that yields endless opportunities for world-class terrain.

When not in the mountains her passion lies in logging as much time as possible in the ocean surfing. She juggles a career as an athlete and as an entrepreneur in the worlds of plant-based cuisine, art, holding wellness retreats, and freelance writing. Her heartfelt intention is to help raise the consciousness of the world be it through story-telling via the written word or imagery; or by direct action in sport and the integrity of which we live.

Alexi Godbout

Alexi Godbout is a skier and filmmaker residing in Pemberton, British Columbia. The early parts of his skiing career were mostly spent in the park, competing in slopestyle. He’s attended numerous high-level events such as X Games, Dew Tours, Euro Open, US Open, and the list goes on. For the last five years, Alexi has fully switched his focus to big mountain skiing and filmmaking for Blank Collective Films. It has been ‘one hell of a ride’ and a lot of mountain knowledge to learn, but Alexi says he is having the time of his life right now.

Roz Groenwoud

Squamish, BC

In the first women’s Olympic halfpipe competition, Canadian Rosalind impressively landed in seventh place. She has also finished in third place in both the 2010 and 2011 X-Games. In 2012, she would honor her friend and teammate Sarah Burke, who passed away in a ski accident, by winning the X-Games halfpipe gold. She still carries Burke’s name on her helmet in all competitions. Rosalind would go on to win silver in the 2013 X-Games as well. Currently, she is studying math and physics at Quest University.

Erik Guay

Erik is a Canadian World Cup alpine ski racer. Racing out of Mont-Tremblant, Quebec, Guay won the World Cup season title in super-G in 2010 and was the world champion in downhill in 2011, as well as in the super-G in 2017. With 24 World Cup podiums, he is the career leader for Canada.

Brette Harrington

Brette Harrington

Kim Vinet is a professional freeskier living in Revelstoke, British Columbia. Though chasing powder and pillow lines has led her to pursue competitive freeriding and ski guiding, her background lies in energy production. One chairlift ride with Kim, and you will realize that the passion that drives her in sport also drives her professional life. Her love of the outdoors led her to study Earth & Atmospheric Science, which ironically led her to work in petroleum development. Always having a connection with the environment, Kim used this opportunity to learn regulation and government policy and slowly transitioned to renewable energy production, all while travelling the world on her skis. These days, she is excited to have skiing as a platform to connect with other passionate folks and advocate for this big, beautiful planet we live on.

Greg Hill

Greg Hill began backcountry skiing in 1995 and completely immersed himself in this sport ever since. His enthusiasm and endurance slowly separated him from the pack. Countless days spent skinning uphill, honed his skills till he has become one of the foremost ski mountaineers in Canada. Always pushing deeper into the unknown, be it his personal limits or an unexplored mountainside. He has hundreds of first descents around his home range in British Columbia, Canada, as well as South America, Norway and Pakistan. Greg is best known for when he climbed and skied 2 million vertical feet (609km) in 2010, climbing 71 mountains (in both North America and South America). which earned him “Top 25 fittest guys in the world” for Men’s Fitness 2011 and ‘Skiers of the Year” for Skiing magazine 2011. Greg was also one of the “Adventurers of the Year” for National Geographic Adventure 2006.  

Recently, Greg has taken to deeply looking into sustainable adventure and exploring these realities. He has sold his F-350 and snowmobile, no longer heli-guides, travels to all his mountain adventures in an Electric car, and has now climbed 40 mountains without the use of fossil fuels.

Reuben Krabbe

Reuben Krabbe is a photographer whose studio is anywhere beyond asphalt. Living in Squamish, he works throughout British Columbia creating images that encapsulate the beauty and ambition of life spent outside. Reuben works over the shoulder of film productions like Salomon Freeski TV, Matchstick Productions, Teton Gravity Research, and his images are seen in the pages of most ski magazines. 

In 2016, Reuben had a major personal realization of the ‘depth of climate change hypocrisy and since then, has prioritized the pursuit of sustainability in his own craft. Since 2017, Reuben is proud to say that all of his work has been carbon offset.

Kim Lamarre

The mountain has been at the center of Kim Lamarre’s entire life. She started skiing at the age of two and snowboarding at the age of seven. With her grandmother, Ginette “Gigi” Seguin, being an Olympian that represented Canada in alpine at the 1956 Cortina Winter Games, Kim started dreaming big at a very young age. She wanted to excel in a sport but she just didn’t know which one. In 2001 Kim saw the skis movie “Propaganda” by Poor Boyz Productions. That’s where her passion for freeskiing started. She now had the dream of competing at the X Games. She achieved that dream when Women Ski Slopestyle made its debut in 2009. She got her first medal in 2011, a bronze at the European X Games in Tignes, France.

To cap off an amazing 2011, the Olympics announced that ski slopestyle would make its debut at the 2014 Sochi Games. Kim now had one goal in mind: Follow her grandma’s footsteps and become an Olympian! Sadly for Kim, she tore a ligament in her right knee both in 2012 and 2013. Consequently, the Canadian Freestyle team decided that the Quebec freeskier wasn’t worthy of a spot on the team anymore. Kim wasn’t ready to give up on her dreams and gave it her 120%. The hard work paid off. With the support of her family, friends and the community, Kim went on to have the best season of her life. A podium finish at the Dew Tour, X Games, and Olympics. The three biggest events of the season.

Justin Lamoureux

With a ‘do everything’ attitude, Justin Lamoureux is a pro snowboarder who has been to two Winter Olympic Games for halfpipe (finishing 7th in 2010) and won the 2010 FIS World Cup Tour in halfpipe. Justin climbed and rode all 30 mountains you can see from his house in Squamish, BC, is an Association of Canadian Mountain Guides (ACMG) splitboard guide, hand builds Spline Snowboards using bio-based resins and has a degree in Mechanical Engineering from the University of Waterloo. An environmentalist from a young age, he has worked with the David Suzuki Foundation and Al Gore’s Climate Reality Project, truly believing in the saying, “We do not inherit the earth from our ancestors; we borrow it from our children”. Justin is looking forward to once again helping educate people (and his son) about our impact on our one and only Earth.

Bruno Long

Born in New Brunswick, Bruno Long has lived the past 20 years in the mountains of the West. Currently based in Revelstoke, British Columbia, he has been a professional adventure sports photographer for seven years, basing a fair amount of his work around self-propelled sports like backcountry skiing, mountain biking and ultra running. With a creative eye for the little moments, Bruno also likes to think about the big picture, creating images where many times the landscape is the focus and the action is secondary. As an ambassador for POW Canada, he would love to help educate more people (including himself) on how to travel in an environmentally-friendly way, create initiatives for more sustainable food practices, and help our future generations continue to enjoy our beautiful winters.

Izzy Lynch

While most Calgary skiers Izzy’s age were riding the lifts and hitting gates, the Lynch family was busy building a backcountry lodge in British Columbia, an experience which fostered Izzy’s love for nature and big mountain skiing at a young age. Although Izzy did ski race and compete at an international level, it was that feeling of freedom that she found in the isolated mountains at the lodge that pulled her to build a life in the mountains. Now a mother, she shares those same values with her own son. As a storyteller, Izzy’s craft is to merge skiing with those kismet moments she has in remote areas, sharing different narratives of herself and others pushing their boundaries in films and writing. She wears many hats in the outdoor industry, merging all facets of her life – from backcountry skiing, coaching , motherhood and filmmaking, to collaborating with fellow athletes and volunteers as the Program Coordinator for POW Canada. She resides in Revelstoke, BC

Zoya Lynch

Zoya Lynch is an award-winning lifestyle and action sports photographer based in Revelstoke, British Columbia. She earned recognition for her work with commercial contracts and featured photos in several reputable publications in the action-sports and travel industries. She was the winner of the 2014 Arc’teryx Deep Winter Photo Challenge in Whistler, BC. As both an athlete and an artist, Zoya’s camera has led her on expeditions to far-off mountain ranges in Kyrgyzstan, Nepal, Alaska, New Zealand, South America and Europe, as well as the forests, streams and peaks that surround her home in British Columbia.

Karsten Madsen

Karsten Madsen is a professional Cross Triathlete who began his career in traditional road triathlon and cross country mountain bike racing before progressing into doing off road triathlon. Since going professional in 2014, he’s become a five-time Xterra Major title winner, three-time National Champion and placed 3rd overall in the 2016 & 2018 Xterra Pan American Tours. In 2018, after two failed attempts at Xterra World Championships in Maui, he had a breakthrough performance and placed 7th. He now has his sights set on becoming Xterra World Champion. When he’s not racing or training, he spends time coaching athletes to achieve their goals in sport. Karsten also volunteers his time getting kids involved with triathlon.

Philippe Marquis

Philippe Marquis is originally from Quebec City where he started skiing at the young age of two. Thanks to his parents’ cabin in front of Stoneham Ski Resort and the support of his big brother Vincent, Phil developed a strong passion for freestyle skiing. Over the years, he became one of the very best mogul skiers in the world and a chief rival of Canadian freestyle skier Mikaël Kingsbury. The two shared the dual moguls podium at the 2015 International Ski Federation (FIS) World Championships, along with teammate Marc-Antoine Gagnon, during what was the first-ever sweep by a Canadian trio in the history of the sport.

Phil is a fierce competitor with a positive outlook, two personality traits that helped him make his way to finals in the 2018 Olympic Games despite a torn ACL. His emotional journey to the Olympics captured Canadians’ hearts from coast-to-coast. Phil’s lovable personality has made him a natural on camera but has also proved useful as one of the veterans of the Canadian team over the past 12 years.

Ian McIntosh

Squamish, BC

Ian McIntosh started skiing at the age of two, learning to walk just two months prior. Growing up in a small ski town near Banff, Alberta, Ian knew exactly what he wanted to do with his life: ski. After high school, he moved to Whistler, British Columbia, where he and several ski friends would live for a year. Following this ‘ski bum’ year, he travelled to New Zealand to follow the snow and his passion. Since then, he has competed on the Freeride World Tour and has been featured in multiple ski films. For Ian though, “It’s all about being in the powder.”

Ashleigh McIvor

Hailing from Whistler, British Columbia, Ashleigh McIvor began ski racing at the age of ten, eventually transitioning to skicross in her young 20’s. Now, she is a retired Canadian skicross Olympic Gold Medalist and World Champion. Following her retirement announcement, Ashleigh keeps busy with speaking engagements and appearances for sponsors, partners and charitable organizations, as well as freeskiing and mountain biking for various videographers and photographers. 

Craig McMorris

To have one world-class snowboarder from the prairies of Saskatchewan is pretty rare, but two? As the elder statesman of the McMorris brothers, Craig McMorris is a veteran of the Canadian snowboard scene after first stepping on a board at the young age of 11.

Like any true older brother, Craig has been a mentor to his younger sibling over the years, teaching Mark a few tricks along the way.

Craig McMorris ‘sends it’ at all times with a personality as big as the tricks he stomps. But beyond the antics on and off the hill, Craig is all business and is a regular commentator and contributor to CBC Olympic coverage as well as ESPN’s Winter and  Summer X Games.


Julia Murray

Born and raised in Whistler, Julia Murray is a ski cross 2010 Olympian, daughter of Crazy Canuck Dave Murray, mountain biker, runner, and loves adventuring in her backyard
She’s also the ‘80/20 Plants’ program spokesperson + coach, and the vegan blogger, holistic nutritionist, and certified plant-based chef behind  Hooked on Plants. 
She’s named one of Canada’s top vegan athletes, and is certified as a Main Street Vegan lifestyle coach.
She’s also co-founder of medicinal mushroom company, Stay Wyld Organics and co-creator of the Whistler Vegan Fest!

Meghann O’Brien

Meghann O’Brien is an independent backcountry snowboarder and northwest coast artist based in Vancouver, British Columbia. She has most recently been featured in the environmental snowboard films The Little Things (2014) and The Radicals (2018). Her multifaceted perspective is based on personal experience and touches the areas of athletics, indigenous environmentalism, fashion, and art. She focuses on the relationship between the body and the Earth, and advocates a holistic approach to snowboarding that includes cultivating relationships with the places we visit as snowboarders. Meghann’s main focus is on her path as a weaver and on connection to culture. Her work can be viewed at www.meghannobrien.com and on instagram.

Mike Hopkins

Mike Hopkins is a professional athlete, producer, and director. Working alongside the agency Juicy Studios, he runs an adventure-loving production team that embraces wicked stories. Based in the tiny mountain town of Rossland, British Columbia, Mike grew up surrounded by the outdoors. He has been calling “play”, his “work” for the past decade where he has been lucky enough to win awards, explore the world, and meet great people. During his travels, he experienced the impact humans have on the planet’s natural resources, so teamed up with POW to help communicate the systemic changes needed to work with nature rather than through it. That being said, here’s to chasing the next adventure!

Spencer O’Brien

Spencer O’Brien was born in Alert Bay, British Columbia. At the age of four, her family relocated to Courtenay, BC, where she spent every winter at Mount Washington Ski Alpine Resort learning to ski and snowboard with her family. She spent her adolescence competing at local events around BC with her older sister Meghann.

Spencer has been a fixture on slopestyle podiums for the past decade. She won Transworld’s Rookie of the Year in 2008 and has gone on to win six X Games medals, one of them being gold in 2016. She is a two-time World Champion and a two-time Olympian for Team Canada.

Coming from a small aboriginal community and being diagnosed with Rheumatoid Arthritis in 2013 pushed Spencer into working closely with Nike N7 (a collection that supports sport and physical activity programming to kids in Native American and Aboriginal communities) and Arthritis Research Canada.

Meg O’Hara

Meg grew up in an avid ski family in Ontario and moved to BC when she was 17 to be closer to the mountains. Following her graduation from UBC, Meg’s passion for skiing took her on trips around the world before settling down in Squamish to start her career as an artist
Meg is a landscape painter with a focus on the ski industry. She is most known for creating custom paintings for ski resorts, heli-lodges and ski chalets.

When she’s not skiing or painting she can be found hiking, kiteboarding, mountain biking or surfing along the West Coast.

Leanne Pelosi

Considered one of the most well-rounded professional snowboarders in the world, Leanne Pelosi has won Snowboarder and Transworld Magazine’s esteemed Female Rider Of The Year Award, Transworld Reader’s Choice Award, and appeared on the 2014 ESPN’s Top 50 Women of Action Sports list. With over ten video parts in Standard Films, Misschief, the web series ‘P.S.’, and two of her own previous produced Runway Films movies, she is at it again producing and directing her third film ‘Full Moon’ with some of the best backcountry women on the planet. In her downtime, you will find her in Oregon at High Cascade Snowboard Camp as a signature session’er and exploring the west coast, camping in her BigFoot camper with her fiancé Jeff Keenan and their dog Keita.

Kye Petersen

Kye Petersen is 28 years old and has been a professional skier for 14 years. Growing up in Whistler, British Columbia, as the son of big mountain skiing pioneer Trevor Petersen, Kye was drawn to a love for the mountains and a progression of backcountry skiing from ski mountaineering to freestyle and freeriding. Being surrounded by like-minded mentors as a kid, Kye spent much of his time hiking around the backcountry of Blackcomb and honing his mountain skills on mountains from Chamonix to Alaska. Following that, Kye competed in multiple freeride contests and filmed many film segments most recently noted ‘Numinous’ film which he produced alongside Dendrite Studios and was awarded Movie of the Year at Powder video awards 2017 as well as Skier of the Year by Freeskier magazine.

Kye continues to make surfing, climbing, biking, skating, and skiing the mainstay of his lifestyle. He advocates for protection of our oceans and land around the south coast of BC by being a voice that brings awareness to issues related to the world’s climate change crisis. He currently resides in Pemberton, BC, where he works with a new ski shaping company to be launched this fall… ’Kye Shapes’ built by ‘Foon Skis’ where they aim to build the best product, implement new designs, shapes and materials to the ski building industry to lessen our impact on the planet and improve the quality of ride on snow. Kye also works deeply with Patagonia, Buff Neckwear, and Oakley Eyewear. Kye hopes to inspire future generations to care about our environment and make a difference simply because they can.

Stan Rey

Stan Rey took his technical background in ski racing and skicross to the back-country, where he now enjoys chasing powder and busting backies off any drop you care to point out to him. Stan’s winters now revolve around filming for BLANK and Salomon Freeski TV. He skis fast, sends hard and is dedicated to spreading his new religious movement: #backysunday and to make this planet we call Earth a better place, so his kids, grandkids, and generations to come will be able to enjoy the amazing wintery mountains just as he did.

Gary Robbins

Gary Robbins is an ultra-distance trail and mountain runner based in North Vancouver, British Columbia. His passion lies in covering vast distances under his own steam, non-stop and often without sleeping over multiple days. The more mountainous, remote, arduous and challenging the better. He has established many course records and “fastest known times” over the years and still holds the 100-mile record for the Hawaii HURT 100, known as one of the most difficult 100’s on the continent. Gary is the only ever Canadian finisher of the notorious Colorado-based “Nolan’s 14ers” route and in 2015 he lowered a historic record time around Mount Rainier by over two hours, becoming the first person to circumnavigate the entire volcano in under 19 hours. He often goes to Tennessee in the springtime to thrash about the bush in the hopes of eventually becoming an official Barkley Marathons finisher.

Marie-France Roy

Marie-France Roy grew up in Quebec, Canada, and began following her two older brothers around the local resort on a snowboard at 11 years old. A love for snowboarding influenced her move to Whistler, British Columbia, and she has been happily living the life of a professional snowboarder for over a decade. From her early competition experience at the X Games to her more recent back-to-the-mountains approach, Roy has traveled the world while enjoying the ride. Known for being one of the most stylish and versatile riders in snowboarding, Roy is also recognized for her humble and giving nature. She is the recipient of the 2015 Climate Activist Award from Protect Our Winters and TransWorld SNOWboarding magazine. Roy divides her time between Whistler and a self-built, environmentally-minded cob home on the west coast of Vancouver Island.

Chris Rubens

Revelstoke, BC

Truly dedicated to the mountains and passionate about movement in them, Chris Rubens spends the majority of his time self-propelling in the backcountry and putting down beautiful lines for both film and photo projects. Lately his pursuit of adventure has become year-round; creating quality climbing, running, hiking, and bike content. An impressive athlete, a strong chapter, and funny personality, Chris’ stories resonate with audiences because they are a window into an amazing life. He spends most of his winters collaborating with Salomon TV, MatchStick Productions, and Sherpas Cinema. Between trips you can find Chris at home in Revelstoke, British Columbia, the perfect backyard for endless opportunities for outdoor pursuits. 

Tobin Seagel

Squamish, BC

Tobin Seagal was born and raised in North Vancouver, British Columbia. He was taught to compost before it was cool and spent his summer vacations exploring retreating glaciers with his geologist parents.

Tobin is stoked to join the POW Riders Alliance, as an athlete and as a professional working in the environmental field. He has been on ski expeditions to some of the most remote places on Earth and has observed the direct impacts of climate change.

Outside of skiing, Tobin is a professional biologist, with an undergraduate degree in Resource Conservation and a Master’s degree in Environmental Design. His work involves analyzing the environmental and socioeconomic impacts of energy development. Through Tobin’s actions and involvement with POW, he hopes to inspire people to enact the changes we need to make in our interactions with the environment.

Anna Segal

Whistler, BC

Anna Segal is a professional skier from Melbourne, Australia. She competed on the international freeski circuit in slopestyle for ten years and made her debut as an Olympic athlete in the 2014 Winter Olympics. She won gold in the 2011 FIS Freestyle World Ski Championships and X-Games 2013. The Olympics would be the end of her competitive career though, as she made the switch to filming. She now resides in Whistler, British Columbia, where she challenges herself in the backcountry.




Jeff Schmuck

Jeff Schmuck is the Editor of Forecast Ski Magazine, Canada’s premiere ski publication, and is hailed as a revered media figure and historian in the sport of freeskiing. Originally from Rossland, British Columbia, but now based in Vancouver, Jeff has worked in the ski industry for over 20 years. Throughout his career, he has travelled the world to cover numerous film and photo shoots along with nearly every major freeskiing event on the planet. During this time, as a result of visiting impoverished nations and encountering climate refugees, he became increasingly concerned about climate change, which inspired his passion for raising awareness about it and his involvement with POW Canada. 

Gabriel Filippi

Gabriel Filippi is part of The North Face Athlete Team. In May 2019, he became the first Canadian ever to summit Mount Everest for the third time. Within a 24-period, Gabriel climbed Everest and Lhotse (the 4th highest summit of the world). He has travelled to over 40 countries and achieved numerous technical peaks often while scaling rock cliffs and frozen waterfalls along the way. He is also an ultra-trail runner who completed the Bromont Ulta 160KM and the Ultra-Trail Harricana 125KM. 

His book, “The Escapist, Cheating Death on the World’s Highest Mountains” is on the national bestsellers book list. Gabriel tells how in the span of 20 years spent scaling the highest peaks in the world, he has repeatedly cheated death. From a Taliban attack on a mountainside in Northern Pakistan that felled 11 of his climbing companions to the deadliest disaster in Everest’s history when an earthquake killed 20 persons, he has survived again and again. He proves an old axiom true: no climber returns from a summit the same person as when he began his ascent. Sometimes the alteration is physical, but more often it’s buried within. 

When not climbing, Gabriel is an internationally sought after speaker. As a POW ambassador, he will present the educational program Hot Planet, Cool Athletes to our next generation across Canada.

Nat Segal

Born and bred as a skier in Australia’s Victorian Alps, Nat Segal has been travelling the world as a top competitor in freeride skiing events, including the Freeride and Freeskiing World Tours since 2010.

Nat is known for her high energy, adventurous spirit, and driven personality. It is these attributes, as well as her proactiveness in the media and her passion for skiing that has found her travelling the world working on a range of projects. This includes filming with Shades of Winter (2014) and co-organizing and participating in the Shifting Ice and Changing Tides Expedition to Greenland, for which she received a National Geographic Young Explorers grant. Based in Chamonix, France, Nat continues to progress her freeride skiing and ski mountaineering skills.

Ambassador Login