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At POW Canada, our partners are part of our organization and our community. It is thanks to them that we are capable of doing great things. Not only they financially support our work, they also help us develop meaningful and impactful programs, events and campaigns, they put POW at the front to help us raise awareness on the impact of climate change, inspire their community to follow POW and grow our membership base.

We're so excited to welcome two awesome new partners that have joined the POW Canada community this past quarter. PICTURE and Hot Poc. These are brands that have sustainability baked into everything they do, they were born with the goal of driving change in the outdoor community by the product offering they have. And we're amped to have their support!

"At Hot Poc, we know that our quality of life is already very good and that creating new products is usually harmful to the environment. For us, it’s the least we can do to offset all of our business activities and get involved in defending our playground, where the idea for Hot Poc was born. POW Canada was the best partner to actively protect our winters and playgrounds."

Sabrina Hémond, President and Founder

For our friends at PICTURE, "Ride, Protect & Share, these three words represent the essence of who they are: a snowboard, ski, surf, and outdoor clothing brand who, while not taking ourselves too seriously, still want to effect change. Fighting climate change through their passion for boardsports and great outdoors, this is their mission."

Jérémy, Julien & Vincent Co-founders of Picture



Protect Our Winters Canada is a passionate community of enthusiasts, professional athletes and industry brands uniting the outdoor community to address climate change. We believe our love of adventure in nature demands our participation in the fight to save and protect it. Located across Canada, with over 26,000 members, 44 Brand Brand Partners, and 15 Regional Chapters, our vision is for our communities and outdoor playgrounds to be healthy, safe, and resilient to a changing climate. We envision a future where we’ve transformed our economy and energy systems and cut our carbon emissions in-line with science-based targets the world agreed to in the Paris Climate Agreement.

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